Turkish Airlines resumes Touristanbul programme
The programme will provide airline's passengers having connecting time between six and 24 hours at the İstanbul Airport a complimentary city tour
Flying to more countries than any other airline, Turkish Airlines is once again providing Touristanbul, one of the services it offers to its guests. Offering the opportunity to discover İstanbul with complimentary city tour to international transit passengers, flag carrier also aims to promote unique wonders of İstanbul to the world.
With the complimentary city tour that Turkish Airlines provides to its guests having a connecting time between six and 24 hours at the İstanbul Airport, eligible passengers will have the opportunity to discover İstanbul’s historical and cultural wonders such as Sultanahmet Mosque, Ayasofya Mosque and Topkapı Palace between their two flights. As part of the programme, passengers are picked up from İstanbul Airport by Touristanbul vehicle, attend the İstanbul tour accompanied by a guide and brought back to airport for the next leg of their flights. With the programme, the flag carrier aims to increase its share in the transit passenger market and contribute to Türkiye’s tourism.
On the restart of the project, Turkish Airlines Chief Marketing Officer Ahmet Olmuştur said, “With the Touristanbul project, we aim to showcase Turkish hospitality and İstanbul’s unique wonders to our guests and contribute to tourism of Türkiye. Our goal is to increase transfer passenger numbers and our market share with this privileged service. After being suspended due to Covid-19 on 2020, Touristanbul is now restarting. Since 2019, nearly 3.5 lakh guests had the chance to discover İstanbul with the service. The satisfaction of our guests opting for the service along with increase in the number of passengers are providing us with motivation for the future of the programme. We expect approximately 60,000 guests to benefit from Touristanbul privilege until the end of the year.”
As citizens of 129 countries are discovering İstanbul with Touristanbul privilege, its programme is prepared with the consideration of guests’ flight plan. With six different tours organised every day, passengers are able the choose the one that suits their flight times.
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