By BW Hotelier

HOTEL FORMULE1 has won National Award for Excellence in digital marketing and social media. The brand has been bestowed with the awards for excellence under three categories - best use of social media marketing, best website and best digital marketing manager. The website for the brand is www.hotelformule1.in and the best digital marketing manager award was awarded to Madhu Joshi, Director Marketing & Communication, Hotel Formule1, AccorHotels, India.

The best use of social media was awarded for brand’s targeted approach on engagement through Facebook. Owing to the innovative social media campaigns, interactive website and strategic direction provided by Madhu Joshi, Director-Marketing and Communications, Hotel Formule1, the brand has received recognition under different categories at the coveted platform.

Commenting on the occasion, Madhu Joshi, Director-Marketing and Communications, Hotel Formule1, AccorHotels, said ’It is indeed pleasure receiving recognition for the hard work executed by the team in making the brand standout amongst audiences. Digital is a growing medium in today’s marketing environment and it is very crucial to include it as a key part of customer journey’.

Hotel Formule1 is present in Ahmedabad, Bengaluru, Gurgaon, Greater Noida, Pune Hinjewadi and Pimpri and opening soon in Hyderabad, Chennai and Nasik.