Dubai partners with Shah Rukh Khan for campaign

The latest campaign by Dubai's Department of Economy and Tourism is titled 'Creating the Future With Shah Rukh Khan’

As Dubai continues to welcome global international visitors, the emirate has released its latest campaign, ‘Creating the Future With Shah Rukh Khan’. In the last Dubai Presents campaign, Bollywood superstar Shah Rukh Khan was seen experiencing the city and visiting some of its most iconic landmarks. This time Dubai's Department of Economy and Tourism is back with another film titled ‘Creating the Future With Shah Rukh Khan’ in which the actor is discovering more parts of the city, this time at the recently launched Museum Of The Future - a first-of-its-kind sensorial experience that lets visitors see, touch and engage with the future.  

The video featuring SRK takes viewers through a futuristic journey, as the actor uncovers the mysteries that lie within the landmark. He invites viewers to immerse themselves in the grandeur of the Museum Of The Future, testifying that travel is where the future begins. 

“Dubai never ceases to surprise me, it has always been a city of innovation and a beacon for the possibilities of tomorrow. With the opening of the Museum of the Future, it has cemented itself as a city that reminds us of the limitless opportunities that the future holds which is why I love to visit Dubai,” Bollywood megastar Shah Rukh Khan said.

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