To capitalise on strong travel opportunity in the region

Thomas Cook (India) Ltd inaugurated a new Gold Circle Partner (franchise) outlet in Vadodara to capitalise on the strong and growing travel opportunity from the region. This expansion augments Thomas Cook India’s distribution and reach in Gujarat, including Vadodara, to 10 consumer access centres: five owned branches and five Gold Circle Partner (franchise) outlets. In addition to serving Vadodara, the outlet will also serve as a hub for nearby business and residential areas of Anand, Ankleshwar, Bharuch, Godhra, Rajpipla, Dabhoi, Karamsad and Borsad.

With strong pent-up demand, easing of restrictions and resumption of commercial aviation driving positive consumer sentiment, consumers from Vadodara are displaying a strong travel desire for both domestic and international destinations. Favourite Indian locales include Goa, Andamans, Kashmir, Leh-Ladakh, Uttarakhand, Himachal Pradesh, Kerala and Char Dham. Closer to home international destinations such as Maldives, Thailand, Singapore, Indonesia, Dubai-Abu Dhabi, Mauritius and Nepal are driving demand. Additionally, long/mid-haul favourites include Switzerland, France, Canada, UK, Turkey, Egypt, Australia and USA (for visa holding customers). 

Key segments driving growth from Vadodara include families, couples, millennials/young professionals, groups of friends, seniors, local trade associations and business travellers. Culture and heritage, adventure/outdoor and spa/wellness are the top preferred holiday options for consumers from Vadodara.

Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Limited said, “Vadodara is a strong growth market for us at Thomas Cook India and we have ear-marked this region as high potential for our Holidays business. We are hence delighted to announce the opening of our Gold Circle Partner franchise outlet at Urban Two’s commercial and residential hub for better customer accessibility. We intend to accelerate demand while supporting our customers across segments including families, couples, group of friends/young professionals, business travellers, local trade associations and more.”

He added, “Our Gold Circle Partner, Premlata Gujaran brings over 15 years of travel and tourism expertise. Her extensive network will strengthen Thomas Cook India’s presence in this growing market. We extend a warm welcome to our Vadodara-based customers. We have just launched exciting offers and discounts for the summer vacation season and our travel experts at our new outlet look forward to assisting customers from Vadodara - to plan their much awaited holidays for 2022.”