To enhance brand positioning, developing and implementing effective marketing plans to support the business goals of the premium 212 key five-star hotel

Rituparna Ghosh has joined Grand Mercure Bengaluru at Gopalan Mall as Marketing and Communications Manager. In her role, she will be responsible for enhancing brand positioning, developing and implementing effective marketing plans to support the business goals of the premium 212 key five-star hotel.

A graduate in Advertising Sales Promotion and Management from Gokhale Memorial Girls College- Calcutta, Ghosh began her career in 2017 as a Management Associate at MSL Group- Publicis Groupe, after which she moved on to Madison World as Executive- Public Relations and Brand Communications in 2018. Thereafter, she worked with a renowned healthcare brand and India's largest product trials & discovery platform as Asst. Manager and Manager- Public Relations and Internal Communications, respectively.

Prior to joining Grand Mercure Gopalan Mall, Ghosh was Manager – Public Relations and Branding Manager at SP Retail Brands Ltd, where she actively participated in the decision-making processes related to the marketing campaign execution, new product launches, brand strategy enhancement, and monitoring the public image of the organisation by cultivating strong relationships with media representatives.

“Rituparna is a spirited marketing and public relations professional with a genuine passion for hospitality. We are happy to have Rituparna on board with us at Grand Mercure at Gopalan Mall, and are excited for her journey with our team. We are confident that her extensive experience and skills in marketing will be instrumental in driving the growth of our business and strengthening our brand presence in the region," said Sachin Maheshwary, General Manager.