Karnataka to organise roadshows in various key market cities
To promote the state as a destination for Leisure, MICE, Adventure, Wildlife and Wedding Destination
With an aim to increase domestic footfalls, Department of Tourism, Government of Karnataka along with Karnataka State Tourism Development Corporation Ltd. would be organising multi-city roadshows from May 2022 to November 2022 to promote Karnataka Tourism and Travel Industry. During the roadshows, various tourist places, hotels, resorts, homestays, tour operators and other service providers from Karnataka would be promoted.
G Jagadeesha, Managing Director, Karnataka State Tourism Development Corporation, said, “Karnataka with its diverse range of products is fast emerging as one of the most interesting and productive states for the travel-trade, both for leisure and business travel. Domestic tourism being the backbone of the tourism economy has a lot of potential which needs to be tapped. Post-pandemic, these roadshow activities will be an excellent occasion for our stakeholders to renew contacts with the travel trade across India.”
KSTDC has identified 19 cities across the country, which are the key source market for domestic arrivals. Guwahati, Kolkata, Bhubaneswar, Delhi, Chandigarh, Jaipur, Lucknow, Mumbai, Nashik, Pune, Goa, Rajkot, Ahmedabad, Surat, Vadodara, Chennai, Vijayawada, Hyderabad and Nagpur are the few select cities where the roadshows would be hosted. The first leg of these B2B roadshows would be organised in New Delhi, Chandigarh, Jaipur and Lucknow on May 17, 21, 23 and 25, respectively.
This exclusive B2B roadshow would have over 15 stakeholders from Karnataka interacting with more than 100 travel agents/tour operators of the respective cities. The main objective of Karnataka Tourism is to promote the state as a destination for Leisure, MICE, Adventure, Wildlife and Wedding Destination in the Indian market. KSTDC would be the nodal agency to conduct the roadshows in various cities.
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