Latest Articles in Marketing
How Hotels Are Turning Customer Data into Dollars
Don’t let your valuable data gather dust! Find out how hospitality companies are monetizing their own data to better serve their customers — and improve their business.
Read MoreCognitive Marketing, AI & the Future of Advertising
The idea of the big ad campaign and its hold on the consciousness of the consumer has given way to more nuanced approaches. These have more to do with understanding cognitive intelligence and delivering solutions using artificial intelligence than broad brand concepts.
Read MoreANDAZ Delhi Launches Book to 'Fall in Love with Delhi'
The book illustrates Andaz Delhi’s commitment to create an inspiring experience through a kaleidoscope of local culture, according to a company release.
Read MoreDriving On the Front Foot
Arif Patel, VP of Sales, Marketing, Distribution & Loyalty for AccorHotels takes his experiences in cricket and applies them to his sales strategies.
Read MoreAccorHotels & Qatar Airways Announce Partnership for Loyalty Program Benefits
AccorHotels, and Qatar Airways, have joined forces to offer members of their respective loyalty programmes Le Club AccorHotels and Qatar Airways Privilege Club, an even more generous travel experience.
Read MoreJC Residency Hotels in Kodaikanal and Madurai Join RCI Network
This affiliation will enable us to provide an experience of holistic wellness to our members amidst the tranquil hills of the south and help them discover the charm of the temple city, says Pali Badwal, Managing Director, RCI India.
Read More'Tis The Season
Here's a list of favourites for the festive season this year. Each outlet might have planned unique themes by one thing remains the same among all the choices. All they want for Christmas is YOU. So Frosty the snowman and Rudolf the reindeer have already made their decision.
Read MoreDon’t Let Bad Reviews Ruin Your Business
One negative customer tweet gets shared in fraction of seconds. One bad review on the website can be taken more seriously than hundred other good reviews. If online marketing is the need of the hour, Online Reputation Management (ORM) is a necessity to survive.
Read MoreTaj Mahal, New Delhi at IPA National Polo Championship 2016
The hotel celebrated the final game of the IPA National Polo Championship at the Jaipur Polo Ground, the city’s famed venue for the game.The Hotel set up an exclusive lounge at the venue. Patrons indulged in exquisite delicacies crafted by the Hotel’s team of culinary experts at the Taj Mahal Lounge.
Read MoreVia.com Unveils Biggest Online Travel Sale
BOTS 2.0 is not just available on its website, mobile site and mobile app but also at over 75,000 Via agents’ outlets and at over 5000 corporate partners.
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