8D audio is a sound engineering treatment that, when the viewer wears headphones, gives the music and sounds a three-dimensional effect thereby making viewers feel like they are experiencing them firsthand.

Tourism Australia has launched a new series of immersive videos that harness the innovative 8D audio technology, and take viewers on a sensory journey of the unique sights, sounds and textures of Australia’s iconic destinations. 8D audio is a sound engineering treatment that, when the viewer wears headphones, gives the music and sounds a three-dimensional effect thereby making viewers feel like they are experiencing them firsthand.

From the fiery red sand of Uluru to the glassy turquoise waters of the Great Barrier Reef, and the deep greens of the Daintree Rainforest, Australia’s landscapes span the full colour spectrum. And to showcase this visual diversity and vibrancy that Australia is distinctly known for, each video is themed by a colour - blue, red, magenta, green, black and white – to evoke a range of feelings and emotions.

BLUE: Girt by deep blue seas, there are seemingly endless ways to enjoy a moment of joy with the colour blue in Australia. According to colour psychology, blue calls to mind feelings of calmness or serenity. Showcasing Great Barrier Reef, Queensland; Spotting whales in the deep blue seas of Queensland and swimming with dolphins and sea lions in South Australia, the experience will let the visitors get rid of the blues. 

RED: A moment of escape for adventure lovers, experience the colour red across Australia. Red is one of the most stimulating colours, known to be associated with feelings of excitement and increased energy. This allows the tourists to  witness the warm tones of sunset,, or sail across King George River, The Kimberley; Dine under the canopy of the desert night at Uluru, Northern Territory and then wander through the red wine vines in the Barossa, South Australia

MAGENTA: A moment of freedom for romantics, be tickled pink with these experiences. As magenta is a rarely occurring colour in nature, finding environments soaked in the purple pink tones allow for a rare and intriguing experience. The Magenta experience allows one  to drive past the rose-coloured Hutt Lagoon, Western Australia; experience the magenta glow surrounding Hinchinbrook Island National Park, Queensland and enjoy a sunset camel ride to a flushing sunset backdrop in Broome, Western Australia. 

GREEN: A moment of relaxation for nature lovers, green experiences are in abundance across Australia’s lush and varied landscapes. Research shows that the colour green allows people to feel refreshed, healthy and tranquil. One can witness the otherworldly spectrum of green in the Daintree Rainforest, Queensland; Explore the lush wetlands of Arnhem Land, Northern Territory and spot one of the world’s cutest animals in the deep green brush of Rottnest Island, Western Australia

BLACK: A moment of inspiration for creatives, explore Australia’s depths with the colour black. Black absorbs all light in the colour spectrum and is associated with the water element in Feng Shui which evokes power, mystery and calm.  One can delve into the elegance and mystery of the art scene in Melbourne, Victoria; Watch the march of the penguins along pebbles on Phillip Island, Victoria and at nightfall stargaze into the skies of the Little Sandy Desert, Western Australia

WHITE: A moment of calm for minimalists. Experiencing a white environment allows travellers to embark on a blank slate, symbolising a new beginning or fresh start. Start with flying over the blinding white salt plains of Lake Eyre, South Australia, then immerse yourself in the winter wonderland of Mount Kosciuszko, New South Wales and finally squish your toes in the white sand of Whitehaven Beach.