The Catwalk Cuisine

Using restaurant spaces to launch and sell fashion and fashionable contributions to cuisine and restaurant culture.

The SCPod pop up shopping experience at Hoppipola, Lower Parel, Mumbai.

FOOD LIKE fashion
keeps on reinventing itself. One might think that food and fashion have just a
flirty attraction with one another but food's fixation with fashion runs quite
deep. Like fashion, food is deep rooted in history, driven by the latest trends
and seasonality and generates a great deal of hype. High fashion and haute
cuisine today go together as art forms. Be it in the Versace show plates, Dolce
& Gabbana's tribute to pasta in their 2012 collection or then even the outrageous
Meat dress sported by Lady Gaga back in 2010, the relationship between fashion
and food is here to stay. Today we wear our cake and eat it too!


I love fashion and I love food. So when the 2 come
together it's a match made in heaven.
Over the weekend the fashion portal Stylecracker.com launched the
SCPod, a pop up shopping experience at the popular gastrobar Hoppipola.
Offering the latest shopping must haves as you bite into the restaurants
signature dishes. The most interesting part of this festival was the
Stylecracker styled menus which paired hummus with high heels and salads with
selfie sticks! For those fashion cravings, brands like London Diaries and Opium
Eyewear were present to satiate your appetite. On the other hand while you
dine, the Stylecracker stylists were around to fill your stomach with fashion
tips, mostly sweet and packed with a crunch. 
Going on for another three weekends across a variety of different diners
those looking out for something different to do now know just where to go! It
truly is a feast for the fashionista.
On the topic of fashion, the
city's most fashionable residences - Taj Wellington Mews just received a
makeover. New upholstery finds home in their rooms featuring handmade weaves
and wood work art pieces. The blinds adorned in tussah silk fall like tresses
and compliment the abstract patterns of the violet tinted carpets. What's more
their all day eatery - Weli Deli too got redressed sporting trending statement artefacts
and vibrant sunlight, fuchsia and indigo  hues. "As a luxury home we wanted to make
the environment warm and welcoming and hence our rooms have been redesigned
using rich India colours and weaves reinvented in a contemporary avatar.",
said Anmol Ahluwalia, General Manager. Styled by Sue Freeman this marks the
beginning of a series of stylish improvements planned over the coming year.


Today a meal
at Le Cirque at the Leela Palace in New Delhi trumps the cost of Steve Madden stilettos.
A table at Noma is as hard to get as the latest Berkin. The paparazzi outside
the launch of a new restaurant equals the shutterbugs at award shows. And the fan
following of chefs compare to those of filmstars!


Still not convinced
of cuisines obsession with couture?


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