By BW Hotelier

KEYS HOTELS has announced its association with mobile commerce platform Paytm Wallet as its partner. The partnership will enable customers of Keys Hotels to manage their bookings and payments using Paytm. Currently 20-25 per cent bookings are on online platform and this association will further push the online bookings.

The customer can use this facility for all the brands under the Berggruen Hotels umbrella namely Keys Prima, Keys Hotels & Keys Lite. Keys Hotels has been constantly investing in technology and digitization which is helping the brand grow on a fast pace in multiple customer segments.

Vikas Chadha, Executive Director and Chief Financial Officer, Keys Hotels, (see photo) said, ’At Keys, we aim at consistently delighting our customers by providing the options to choose at every touch point in his/her journey with the Keys brand. Our association with Paytm is yet another humble attempt to bring smiles to our customers by providing swift and easy new age payment option. With the association of both brands, we hope to exceed and do exemplarily well thereby exceeding customer expectations.’