IHCL launches Qmin to take Taj’s culinary experiences to every household
The launch will cover top ten markets in India including Delhi, Chennai, Bengaluru etc. over a period of five weeks.
Indian Hotels Company (IHCL), South Asia’s largest hospitality company, today announced the launch of Qmin. A repertoire of culinary experiences commencing with delivering dishes from your favourite restaurants in the comfort of your homes will be the first phase of the Qmin launch.
Guests can order from eight iconic and celebrated restaurants in Mumbai like Golden Dragon and Souk from Taj Mahal Palace; Thai Pavilion and Trattoria from President; and Ming Yang from Taj Lands’ End, to name a few. The launch will cover top ten markets in India including Delhi, Chennai, Bengaluru etc. over a period of five weeks.
The Qmin mobile application is launched, today, followed by the gourmet Qmin Shop in August and the loyalty platform in September.
Talking about the announcement, Puneet Chhatwal, MD & CEO, Indian Hotels Company (IHCL) said, “This addition will augment the group’s F&B offerings leveraging a digital platform to address a growing consumer demand for online gourmet food delivery services. Qmin will scale up in the months ahead to include the gourmet Qmin Shop with delicatessen-based food choices. Taj has been home to our guests for more than a century. With the launch of Qmin, we bring Taj to their homes.”
Qmin will give guests a differentiated delivery experience with an enhanced focus on maintaining stringent protocols of safety and hygiene. This includes contact-less delivery and the mandatory use of protective gear for delivery executives in extremely sanitized vehicles. The packaging will be eco-friendly utilizing bio-degradable materials, and with customized insulation boxes to preserve the food whilst being delivered.
Qmin will expand its scope and bring Taj@Home to other cities in the near future. The gourmet Qmin Shop presenting epicurean specialities and authentic artisanal brands will open in August. Qmin will be integrated with our loyalty program in September, where guests can earn and burn points using Qmin services.
Guests can call the dedicated toll-free number 1800 266 7646 to place their orders. From July 25th, they can download the app on android and IOS mobile devices. Qmin brings you Qurated dishes made with the highest Quality of ingredients, offering a variety of your favourite Quisines; delivered at your doorstep in the comfort and convenience of your home.
Around The World