The year 2021 has been a milestone one for Hansgrohe as the group celebrated its 120th anniversary and launched two new faucet ranges – Vivenis and Finoris

With an awe-inspiring journey of over 120 years, Hansgrohe Group is a globally established manufacturer of bathroom and kitchen fittings with a mission of delivering ‘human-centric water experience’ to the end-users. The products are defined by the attention to detail, the love of comfort and convenience and the respect for water as a resource. But above all, the focus is on the user who the company hopes enjoys its taps and showers for a long time to come. To achieve all this, Hansgrohe Group has developed innovative technologies, smart features and award-winning designs found worldwide: on renowned cruise ships, in luxurious five-star and boutique hotels, in international metropolitan cities, in extraordinary spas, exclusive bathrooms of lodges and luxury villas, public facilities, and in countless private homes.

For the hospitality sector, Hansgrohe Group understands that the consumers look for luxurious experiences, marvellous designs, brilliant quality output and customised offers. The brand offers all these features and much more on the back of a wide range of high-octane products built with avant-garde designs and timeless appearance. “Our variety of faucets, shower panels, accessories and similar products come in various styles, including modern and classic. With a diversified portfolio, our product range fits every hotel bathroom setting whether it has a classic outlook (read heritage hotels) or a modern one,” says Gaurav Malhotra, MD India and Regional Key Accounts Asia, Hansgrohe India.

For most hotels, the priorities are advanced quality products infused with sophisticated technology and captivating visuals. Hansgrohe products with EcoSmart technology are specially designed to deliver this experience without burning the client’s pocket. EcoSmart has multiple features including reduced water consumption. Another product, CoolStart comes in faucets that saves energy by providing hot water when needed. As opposed to standard faucets, CoolStart is smartly designed to heat water when the lever is turned to the left side.

Gaurav informs that the Hansgrohe Group offers top-notch concealing technology to make hotel bathrooms look clutter-free and clean. hansgrohe iBox Universal, clients can conceal the mixer technology, pipes, connections, and everything else that unnecessarily covers space. The technology makes renovations and installations easy. “We offer a secure and preventive internal cooling mechanism called CoolContact, making it easy to use the bathroom without worrying about accidental burning situations. We concentrate on providing sustainable solutions that help reduce water and electricity consumption. Furthermore, our products are easy to clean and maintain plus they are highly durable,” he says.

In the project business, sound advice and reliability are particularly important to the customers. They are looking for excellent design, outstanding quality and the products that can be adapted. The Hansgrohe Group is a project partner that offers everything from one source. “For the hospitality sector, features like timeless design, long-lasting functionality, user-friendly operability and economical consumption of water and energy are decisive factors when choosing a product. These characteristics make a difference in a market as competitive as the hotel industry,” says Gaurav.

As of now, the Group is project partners with hospitality giants like Radisson and Marriott in global capacity and in India and Southeast Asia, they have associated with ITC Grand Hyatt, JW Marriott, Conrad, ITC Sonar Bangla, Novotel, ITC Sapphire, Park Inn by Radisson, Taj Exotic and many others.

NEW OFFERINGS

The year 2021 has been a milestone one for Hansgrohe as the Group celebrated its 120th anniversary. Despite Covid-19 stress, they have successfully launched new products during a virtual global launch event, Aqua Days. The Hangsgrohe brand launched two new faucet ranges – Vivenis and Finoris, innovative bathroom accessories – WallStoris and added two new categories to its portfolio – RainDrain, a systematic drainage system and XtraStoris, wall niches and Talis E self-closing faucets for public spaces.

Gaurav adds that our design brand AXOR launched a new product collection – AXOR One, an elegant collection characterised by flat surfaces, soft corners and balanced proportions. AXOR One is a comprehensive collection offering faucets, showers, shower systems and thermostats for the bathrooms focussing on minimalism. “Another striking product launched in 2021 was an exciting upgrade to the existing AXOR Citterio collection. In addition to the icon pin handle and classic cross handle, the collection offers faucets with a ‘floating’ handle design. It allows an even more ergonomic, intuitive and comfortable operation. The new lever handle is available with an optional, exclusive ‘rhombic cut’ for an optical and tactile experience,” shares Malhotra.

All products launched in 2021 will be available to the customers in the coming year. “The year 2022 will see more exciting and innovative product launches and will be unveiled at the right time,” he says.

This article was published in BW hotelier issue dated '' with cover story titled 'INVESTMENT SPECIAL ISSUE VOL 7, ISSUE 6'