Australia Announces Virtual Travel Fair with Seven Leading Airlines and Over 40 Tourism Offers
As part of the sale, Tourism Australia has partnered with seven major airlines including Air India, Cathay Pacific, China Southern Airlines, Malaysia Airlines, Singapore Airlines, SriLankan Airlines, and Thai Airways to offer fares starting from just Rs 40,000
TOURISM AUSTRALIA announced the launch of its ‘Virtual Travel Fair’, a bi-yearly travel sale that gives Indian travellers an opportunity to grab attractive deals on holidays to Australia. What started off as an airline sale, in its sixth and current version has grown into taking leading tourism attractions and experiences across Australia into its fold, ensuring that in addition to unbeatable airfares, travellers receive competitive prices on holiday packages. The announcement comes off the back of Tourism Australia’s latest campaign ‘Experience the game and beyond’, targeting passionate Indian cricket fans and giving them an opportunity to be a part of the ICC T20 World Cup along with an unparalleled holiday experience in Australia.
Promoted across various digital platforms; this one-of-its-kind, industry-first initiative is a win-win for all, with Australia recording a tremendous growth in visitation, partner airlines and tourism products registering increased bookings and more importantly, travellers getting access to great deals. The previous versions have recorded over 87,000 bookings for partner airlines.
Commenting on the sale, Nishant Kashikar, Country Manager, India and Gulf, Tourism Australia said, “We are always exploring avenues to keep offering value for money holiday experiences to our Indian travellers. We are proud to collaborate with seven leading airlines, our key distribution partners and the Australian tourism industry to provide this opportunity to Indian travellers. The response to the previous versions of the sale event has been phenomenal, and we are confident of repeating this success given that 2020 is a power-packed year of cricket in Australia.”
Around The World