Scheduled to unveil in the first half of 2021, the group launched the brand with 4 Zone Connect hotels in Coimbatore, Goa, Tirupati, and Port Blair.

Apeejay Surrendra Park Hotels Limited recently launched its new brand, Zone Connect, a limited-service brand under its Zone by The Park portfolio. Zone Connect embodies the design and character of Zone by The Park. The brand was launched with 4 Zone Connect hotels under a management contract, in Coimbatore, Goa and Port Blair. The hotels are scheduled to start in the first half of 2021.

Vijay Dewan, Managing Director, Apeejay Surrendra Park Hotels Limited said, “We are delighted to launch Zone Connect under our social-catalyst brand, Zone by The Park. It borrows from the ethos of Zone by The Park in being interactive, creative, and contemporary. We are excited to have signed three hotels so early on. Zone Connect will bridge the gap for quality accommodation in Tier II and Tier III cities and will allow the hotel owners to grow their business with a reliable and thriving brand.”

With its launch, Zone Connect, Coimbatore has become the hotel group’s second hotel in the city after Zone by The Park Coimbatore. More Zone by The Park and Zone Connect Hotels are slated to launch in 2021. Having 55 contemporary designed rooms, Zone Connect Coimbatore will provide all-day dining, a bar, and a banquet. 

Furthermore, Zone Connect Goa, located in Bandez (North Goa), will have 49 rooms with all-day dining, a bar, banquets, a pool, a spa, and a salon. It is expected to open in the first quarter of 2021. Zone Connect Port Blair will have 25 rooms, a restaurant, a bar, a banquet, a spa, and a pool. At the same time, Zone Connect Tirupati is scheduled to open with 88 keys, all-day dining, and banquets.